30 accounts, 4 executive engagements, 30 days

Why this offer exists

Enterprise sales teams spend significant time and resources on accounts that will not move this quarter and too little time preparing for the accounts that might. When access to a senior executive is finally secured, the team often arrives with a broad deck rather than a sharp story built around what that executive is trying to solve right now.

This offer addresses both problems together. For enterprise sales leaders with a named-account list but limited executive access, this offer identifies where to focus now, creates the executive case for change, and prepares the team to turn first access into a serious commercial conversation.

What is included

• Kick-off briefing to confirm the 30 target accounts and your solution context.
• Contextual Account Targeting (CAT) analysis across all 30 accounts, identifying where business need, openness to change and funding capacity appear to align.
• A prioritised shortlist that surfaces the accounts most likely to act in the near term, with a narrative explaining the readiness signal for each.
• Outreach campaign to the shortlisted accounts including identification of target executives, individualised messages and direct introductions.
• Four executive meetings confirmed including diary management, agendas, communications.
• Four account-specific Cases for Change, each connecting the target's own performance, priorities and executive agenda to a quantified reason to act now.
• An account-team briefing before each executive meeting, covering the target's context, the executive's likely agenda and how to position your value story in that conversation.

What is not included

• Primary research interviews with target-company employees.
• Detailed financial modelling beyond the case-for-change scope agreed at kick-off.
• Full campaign execution, email sequencing or ongoing communications management beyond the four engagement cycles.
• Post-meeting opportunity management or CRM administration.

Timeframe & Availability

Investment

Initial investment of £10,000. Within 30 days, this gives your team a focused executive pipeline sprint.The value is not only in the delivered materials, but in reducing wasted pursuit effort, concentrating senior engagement on accounts with stronger contextual reasons to act, and giving account teams a sharper point of view before they enter the room.

Teams that want to maintain momentum can move to a monthly subscription after the initial engagement, priced at £7,500. Each month covers a refreshed CAT analysis across the account set, three further executive meeting cycles, and updated Cases for Change and account-team preparation for each meeting. The subscription is designed to keep the executive pipeline active as account circumstances change, sustaining relevance, timing and relationship momentum rather than treating targeting as a one-off project.